OT: XXXX it!

At the supermarket where I do my grocery shopping they have a line of what I call "impulse merchandise". You know the stuff, it hangs between shelves or on the ends of aisles and doesn't match the rest of the items. Part of this range of impulse merchandise includes an array of products that are all called, "XXXX it!" Replace XXXX with whatever verb goes with the item for sale. For example they had a basting brush in a packet and the label on the packet said "Baste it!". Another packet had a bag of clothes pegs, called "Peg it!" You get my drift. I am waiting for them to bring out a line of condoms, I wonder what they would label them with....